Bringing Business to Life

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MBT Facebook Social Marketing

Be where your customers are! This simple phrase may have implications on the success (or not) of your online business and the traffic of your site. In fact the probability of a large number of your clients are registered on Facebook is quite high! After all, Facebook is the second largest social network in the world, only surpassed by Chinese social networking. It is also one of six websites with more traffic in the world as reported by comScore.

 

Create a constant presence on the Facebook wall of each your customers and get direct incomes and advantages over your competitors at the same time increase the competitiveness of your online business and market penetration of your brand (s).

 

The packages integration Facebook by Magento of Toogas allows get everything described above, using and maximizing the effect of viral marketing with minimal effort on your side. You will have a powerful tool fully integrated into Magento, already one of the most complete e-commerce platforms currently available.

The package consists of a set of features that will integrate your Magento store with the most interesting characteristics of Facebook:

 

  • Take the Facebook imputs of the users to sign in / registration in your store.


  • Users can login with their Facebook sign on your site and from there, with a simple click they log into your online store (as we call the "Fast Facebook Login / Sign Up"). You'll get the customer data on the Magento administration. In turn, the users will have a mechanism that avoids the tedious registration form.


  • Link on the product page for sharing information and interesting facts about the same product. The user can share and write about the product that’s browsing, and this text will be automatically posted on their wall / news feed. You can also set the same functionality on any page of your site through widgets Magento.


  • Integration by Magento Widgets of the standard box of Facebook “Find us on Facebook” allows you in any page of your site handle in an extremely simple and quick for users evaluate immediately and "in the hour" your brand (company which is registered on Facebook) and consequently their products. Lengthy and complicated process can discourage someone to evaluate something. However, it can be done with a simple mouse click, available by to anyone, through a mechanism to promote the excellence of your brand and your products on Facebook!


  • Directly Integration of a chat box with the user's friends on Facebook. Your store will get this box incorporated in their design. The user can, without leaving your store, send and receive messages from a group of friends he has chosen. This feature brings significant added value at the time of the purchase decision, since the user may receive "in time" positive feedbacks about the product that he are consulting and thus effecting their purchase; friends receive notification in their wall / news feed with a link that will allow them to also open the Magento store and comment / respond to the primary user.


  • Display on the wall / feed client's news sentence on each visit made by him (when they enter on the page of a product). This phrase can be set for you on the administration of Magento; includes a set of variables / macros like: I am consulting the product <product name> in store <store link> and I really like it! It only costs <product price>. See it on <product link>. The picture of product may be included in the message itself. This feature allows itself the automatic promotion (s) of your product (s) on the Facebook network whenever there is a query.


  • Display Display on the wall / feed client's news sentence on each order made by him (immediately after the checkout process). This phrase can be set for your on the administration of Magento; includes a set of variables / macros like: I bought the product <product name> in store <store link> and I love it! See it in <link product page>. The product picture may be included in the message itself. Immediately after the checkout process is also given the possibility to the customer comment and post on their wall / news feed of their Facebook "feeling" about the purchase they just performed. Your customers will have the possibility to discuss with friends purchases made on your site! There is evidence that his friends appreciate the information given to them and are often influenced by it at the time of a purchase decision!


  • On the Magento Administration you can also have the ability to set the level of the additional message (fully customizable) associated with the message posted on the wall / news feed from the client after the execution of an order. This additional message (more product image) will be posted (ALWAYS THROUGH THE APPROVAL BY THE OWN) in the wall of his friends, such as: The <client name> bought the product <product name> in store <link of your store> and loved it! See it in <link product page>. Enjoy this concept of advertising and viral marketing to promote and publicize your products to as many people as possible. Get the same (or even more!) results than those obtained through traditional emailing campaigns and newsletters.